Data
Data is at the core of our business. We invest in the latest data-based technology to enable us to consistently deliver outstanding results. We use everything from artificial intelligence to monitor quality, our proprietory lead transfer portal to securely and seamlessly deliver leads in real-time, to our bespoke online client reporting application, so you can track accurate programme performance.
Data Cleansing & Enhancement
To maximise the effectiveness of your campaign we can carry out a data audit to identify the improvement opportunities e.g. update customer contact information, MOT date and service date or remove duplicates and goneaways etc.
Solution benefits:
- Increase campaign return on investment
- Enhanced customer data can be transferred to your CRM database, ensuring you have the most recent, accurate customer information
Data Profiling & Business/ Consumer Data Supply
By creating a picture of your current customers we can understand their key characteristics and work with our data partners to provide you with look-a-like prospects.
Solution benefits:
- Increase your targeted prospect pool
- Reduce wastage
- Enable the wider business to understand your key customer profiles
Data Management
Data quality and the seamless transfer between systems is pivotal to making your customer contact programme a success.
We maximise the performance of your data by:
- Implementing an omni-channel contact strategy
- Qualified leads transferred in real-time to the end user
- Real-time integration with inbound and outbound systems
- Real-time performance reports and analytics
Project Management
We have an experienced Project Management team which can deliver standalone projects to drive your growth/business strategy, enabling your team to concentrate on the day to day running of your business.
Our team has experience delivering:
- CRM programmes
- Insight environments
- Data migrations
- Software deployments
Integrations / Partners
To deliver seamless integration we have built APIs with many partner organisations e.g.
- Autotrader
- Salesforce
- DealerWeb
- EnquiryMax
- Contact Advantage
As part of your programme onboarding process we will work with you to build the required data transfer mechanism
LET'S TALK
If you would like more information on any of these services or want to discuss your outsourcing requirements in more detail, please contact us and we will be happy to help