Steve McLennan (formally Head of INFINITI Europe), has written an opinion piece assessing the potential impact of new Chinese brands entering the UK market over the next 12-18 months.
Steve talks about the speed of decision-making at existing OEM's, the choices and options available to retailers, and much more.
Steve gives clarity and valuable insight into the challenges and where the focus should be.
Please take a few minutes to read his thoughts.
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